Everest Poker signed a sponsorship contract with French professional football (i.e. soccer) league (Ligue de Football Professionnel – LFP) team Olympique Lyonnais. Lyon has been by far the most successful team of the league in the past 10 years.
Olympique Lyonnais 10/11 away jersey
Mangas Gaming, owner of BetClic, Bet-At-Home and Expekt as well, purchased Everest Poker in 2009 and is in for advertising on sport club jerseys; BetClic, for example, already sponsors Lyon, Marseille and Juventus, as well as 13 Portuguese teams.
OL is the first football team for Everest Poker to sponsor, but can easily be the most successful ever too: they won the LFP Ligue 1 championship seven times in a row and also keep doing well in the Champions League.
While BetClic remains to appear on the home jersey of the club, the away one now carries the name of the new sponsor. “Our aim with this agreement is to relate the most important values of sport with poker: play responsibly and respect your opponents,” Everest Poker representative Sandrine Mangia-Park said.